John McGiffin

About

AI is one of the most transformative technologies of our time, but also one of the most misunderstood. Its potential is extraordinary when used responsibly, yet many businesses don’t know where to begin, who to trust, or how to keep up. At johnmcgiffin.ai, we help businesses cut through the noise and turn uncertainty into opportunity. We start with what matters most: understanding. Our mission is to empower leaders and teams with the clarity, confidence, and insight needed to unlock the full potential of AI. Led by John McGiffin, AI Navigator, Strategist, Keynote Speaker, and AI Education Specialist, we specialise in making AI human, relatable, and actionable. With decades of business experience and deep expertise in AI, John bridges the gap between possibility and practicality. As CEO of Natural Velocity, John also leads the AI Innovation Centre, AI Learning Centre, and AI Experience Centre, delivering hands-on, real-world impact across industries. AI Training and Keynote services include: Unlocking the power of AI for Business Leaders Being human in this new world of AI Ethical AI for Business Advantage Workshop