Far North

Any group size

Ian Farrar

English

Español

German

Mandarin

عربي

Français

Japanese

We can help you grow your business with a winning Sales & Marketing Strategy.
We provide training around Business and Enterprise using the Value Proposition and Business Model Canvas

Our programmes are aimed at:-

Ambitious businesses with capacity for high growth
Entrepreneurs who would like to know how to create a business model and who would like to ensure their current planned model is robust
Business owners planning to launch a new innovation and take a product to market
Technology led businesses
Innovative organisations


1 to 10

Financials

Real Estate

Consumer Discretionary

Consumer Staples

Industrials

Basic Materials

Energy

Utilities

Technology

Telecommunications

Healthcare

More than a week

Less than one day

Less than a week

One day

Bespoke, as required

Specific scheduled dates

Specific dates on a repeating basis

Full course design

Some tailoring

Off the shelf

Virtual - On-demand learning

Hybrid / blended

Virtual Instructor-Led Training (VILT)

In Person

Intern

Executive

Junior

Analyst

Associate

Director

Partner

Manager

Non Financial Manager

Graduate

Board level - C-suite

USA (West Coast)

USA (East Coast)

USA (Other)

Asia

Europe

Australasia

India

Canada

Default Trainer for Far North

What if you train your staff and they leave? What if you don’t train them and they stay?

- Help establish a consistent culture
- Enhance your employees to be amazing at their job
- Great for retention 

Invest in your teams with a modern approach coupled with inspiration and humour

Training days include;
- Business model masterclass training using the Business Model Canvas & Value Proposition Canvas
- Sell like a rockstar
- How to dominate social media

I have trained thousands of business folk across the globe and facilitate for Universities across the UK.

Market Trends and Forecasting

Brand Equity

Email Marketing

Consumer Behavior

Sales Negotiation

Web Analytics

Customer Service and Support

Customer Data Management

Pay per Click Advertising (PPC)

Brand Communication

Advertising Campaigns

Consumer Research Methods

Creative Development

CRM Strategy and Planning

Content Marketing

Cultural and Social Influences

Brand Extensions

Visual Merchandising

CRM Software Implementation

Customer Experience

Brand Identity

Brand Strategy

Buying Decision Process

Closing Techniques

Consultative Selling

Competitive Analysis for Marketing

Consumer Attitudes and Values

Sales Training and Enablement

Search Engine Optimization (SEO)

Sales Territory Planning

Sales Promotion

Sales Process Optimization

Research Design and Methodology

Sales Pipeline Management

Sales Metrics and KPIs

Retail Selling Techniques

Social Media Marketing

Sales Force Automation

Sales Analytics and Reporting

Retail Sales Analytics

Store Operations

Solution Selling

Brand Positioning

Relationship Selling

Order Management

Motivation and Perception

Objection Handling

Public Relations

Psychographics and Demographics

Product Positioning

Product Lifecycle Management

Product Launch Strategies

Product Development Process

Pricing Strategies for Marketing

Negotiation

New Product Innovation

Market Segmentation

Inventory Management

Data Collection and Analysis for Marketing

Integrated Marketing Communications

Media Planning and Buying

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