The CRO Collective

The CRO Collective specializes in building 'CRO-Ready' organizations. Their offerings focus on aligning sales, marketing, and customer success functions to enable B2B companies to grow effectively. Central to their approach is the CRO-Readiness Program, designed for CEOs to understand and leverage Chief Revenue Officers (CROs) effectively. An 8-week online course for CROs provides tactical and strategic tools, fostering collaboration and skill development. The company emphasizes helping CEOs mitigate risks and equips CROs with roadmaps to meet key performance indicators, valuing participant insights and industry expertise.