General training capacity

About

Hoffman provides specialized sales training designed to enhance the abilities of current sales reps and transform them into skilled closers. For over two decades, Hoffman has focused on creating a comprehensive enterprise sales training program that covers the entire sales process from lead management to finalizing deals. The company's unique offerings include their renowned Own the Deal‚Ñ¢ program, which emphasizes behavioral change to achieve sales excellence. By incorporating techniques such as multi-threading accounts and establishing social value, Hoffman aims to improve upsell and renewal rates among clients. The company caters not only to sales representatives but also to sales leaders, providing leadership and change management training to ensure thorough preparation across all stages of a sales manager's career. With a global reach, Hoffman offers flexible access through its Closer Membership and Corporate License, promoting real-time application and learning.